Racertour was created for individuals who see fashion as more than clothing — it is a personal language, a reflection of memory, mood, and lifestyle. We believe the most meaningful style exists at the intersection of the past and the present, where heritage-inspired design meets modern comfort.
At Racertour, true style doesn’t shout for attention. It resonates quietly. It is felt before it is seen. Our collections are designed to capture the warmth and intimacy of premium loungewear while embracing the bold, artistic spirit of vintage-inspired aesthetics. Whether you’re immersed in a creative workspace or slowing down during a weekend retreat, Racertour moves with you — offering confidence, comfort, and authenticity in every moment.
Our Journey — A Return to Intentional Style
Racertour was founded by John Tewhill with a clear and focused vision:
to restore artistry, meaning, and intention to the everyday wardrobe.
In an era dominated by fast fashion and fleeting trends, we chose a different path. Racertour was built as a response to mass production — a return to thoughtfully designed pieces that carry texture, character, and emotional value. We believe clothing should feel personal, not disposable.
Born in the culturally rich surroundings of Novato, California, Racertour began as a movement away from the ordinary. From the very beginning, our goal was to create garments that feel like personal discoveries — pieces you connect with instantly and continue to reach for over time.
As the brand evolved, Racertour grew into a full lifestyle label specializing in:
- Artisanal Cardigans
- Luxury Loungewear
- Statement Graphic Designs
Every collection is guided by the same philosophy: wear with intention, live with comfort, express without limits.
The Racertour Wardrobe — Designed for Everyday Elevation
We don’t simply sell clothing. Racertour delivers a tactile and emotional experience designed to elevate your daily aesthetic.
Signature Cardigans — The Foundation of Racertour
Our cardigans are the heart of the brand. Crafted with premium soft-touch yarns, they offer mid-weight warmth, structure, and a refined silhouette. These are not just sweaters — they are versatile layers designed to transition effortlessly from professional environments to relaxed evenings.
The Star Collection — Bold Identity, Celestial Energy
The Star Collection represents Racertour’s most iconic designs. Featuring bold star motifs and striking geometry, these pieces channel a “celestial” energy — confident, expressive, and impossible to ignore. It is streetwear-inspired design applied to the luxury of high-quality knitwear.
Vintage Flower Designs — Timeless Botanical Artistry
Inspired by classic botanical illustrations, our Vintage Flower collection pays tribute to the enduring beauty of nature. By blending retro floral artwork with modern dye techniques, each piece feels like a rare treasure from another era — reimagined for the modern rebel.
Premium Loungewear — Redefining Comfort
Comfort should never come at the expense of style. Our loungewear collection is crafted from breathable cotton blends and flexible textures, offering a refined alternative to basic casual wear. It’s luxury designed for real life — polished enough for the street, soft enough for the sofa.
Our Core Values — What We Stand For
Creative Expression Without Limits
Racertour designs for dreamers, creators, and modern explorers. We understand that personal style is deeply individual. Our garments are created to serve as a canvas for your identity — whether your energy is bold and expressive or calm and understated.
Quality Without Compromise
Every Racertour piece is made with intention. From material selection to final construction, we focus on durability, comfort, and movement. These are garments designed to remain staples in your wardrobe for years, not seasons.
Made-to-Order & Sustainability
Racertour is committed to a more responsible future in fashion. By operating under a Made-to-Order and Print-on-Demand model, we significantly reduce textile waste and overproduction.
- No excess inventory
- No unnecessary waste
- Each item is created specifically for you
Every purchase supports a smarter, more sustainable way of consuming fashion.
The Racertour Promise
When you choose Racertour, you choose a brand built on integrity, craftsmanship, and individuality. We don’t chase trends — we create pieces you’ll return to again and again because they feel right.
Racertour isn’t just about what you wear.
It’s about how you feel when you wear it.
Join the Racertour Movement.
Wear your vibe.
Express your truth.
Store Information
- Owner: John Tewhill
- Address: 14 San Pablo Court, Novato, CA 94949, United States
- Email: support@racertour.com
- Website: racertour.com
Racertour — Designed for comfort. Made for you.
